Rashwan Zaza

Mastercard MEA — 2015

Priceless cities

Concept — graphic design — copy — UI design

The brief

Promote Mastercard’s completely redesigned Priceless Cities website.

The solution

A social media campaign that adapts the unique and newly introduced design elements and highlights the platform’s USP in a simple and attractive visual package, combined with a clever line to bring it all home.

A new skin

In addition to leading the promotional social media campaign, I also served as the artiste extraordinaire responsible for redesigning and optimizing Priceless Cities MEA’s mobile app and email templates.

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